Discuss the merits and demerits of qualitative and quantitative research.
Points to Remember: Qualitative research explores in-depth understanding of experiences, perspectives, and meanings. Quantitative research focuses on numerical data and statistical analysis to establish relationships between variables. Both approaches have strengths and weaknesses, making them suitable for different research questions. Introduction: Research methodologies are broadly categorized into qualitative and quantitative approaches. Qualitative research aims to … Read more