Write down the objectives of India Accessible Campaign (Sugamya Bharat Abhiyan).

Points to Remember:

  • Empowering Persons with Disabilities (PwDs)
  • Ensuring accessibility across all sectors
  • Promoting inclusive growth and development
  • Creating a barrier-free environment

Introduction:

The Sugamya Bharat Abhiyan (Accessible India Campaign) is a flagship initiative of the Government of India launched in 2015. Its primary objective is to create a barrier-free environment for persons with disabilities (PwDs) across all sectors of life. This encompasses physical accessibility, information and communication technology (ICT) accessibility, and attitudinal changes to foster inclusivity. The campaign aims to achieve the goals outlined in the Rights of Persons with Disabilities Act, 2016, which emphasizes equal opportunities and non-discrimination for PwDs. The World Health Organization estimates that over 1 billion people globally live with some form of disability, highlighting the critical need for such initiatives.

Body:

1. Physical Accessibility:

This aspect focuses on making physical spaces accessible to PwDs. This includes:

  • Building infrastructure: Modifying existing buildings and ensuring new constructions adhere to accessibility standards, including ramps, elevators, tactile paving, and appropriate toilet facilities. Examples include modifications to government buildings, public transportation, and educational institutions.
  • Transportation: Improving accessibility of public transport systems like buses, trains, and metro systems through features like ramps, designated seating, and audio announcements.
  • Public spaces: Making parks, recreational areas, and other public spaces accessible through features like ramps, tactile pathways, and signage in Braille and large print.

2. ICT Accessibility:

This aims to make information and communication technologies accessible to PwDs. This involves:

  • Website accessibility: Ensuring government websites and other online platforms comply with accessibility guidelines (WCAG) to make them usable by people with visual, auditory, motor, and cognitive disabilities.
  • Accessible digital content: Providing information in accessible formats like Braille, audio, and large print.
  • Assistive technology: Promoting the use and availability of assistive technologies like screen readers, speech recognition software, and alternative input devices.

3. Attitudinal Change:

This crucial aspect focuses on creating a society that is inclusive and accepting of PwDs. This involves:

  • Awareness campaigns: Conducting public awareness campaigns to educate the public about the needs and rights of PwDs and to challenge negative stereotypes.
  • Capacity building: Training government officials, service providers, and the general public on disability awareness and inclusive practices.
  • Promoting inclusive education and employment: Creating opportunities for PwDs to access education and employment, thereby promoting their social and economic inclusion.

4. Monitoring and Evaluation:

The campaign includes a robust monitoring and evaluation framework to track progress and ensure accountability. This involves regular audits, feedback mechanisms, and reporting on the implementation of accessibility measures.

Conclusion:

The Sugamya Bharat Abhiyan aims to create a truly inclusive society where PwDs can participate fully in all aspects of life. Its objectives encompass physical accessibility, ICT accessibility, and attitudinal change, all crucial for empowering PwDs and achieving sustainable development goals. While significant progress has been made, continued efforts are needed to ensure complete implementation of accessibility standards across all sectors. This requires sustained commitment from the government, civil society organizations, and the private sector. By fostering a culture of inclusivity and accessibility, India can unlock the immense potential of its citizens with disabilities and build a more just and equitable society, upholding the constitutional values of equality and dignity. Further, incorporating regular accessibility audits and citizen feedback mechanisms will ensure continuous improvement and effective implementation of the campaign’s objectives.

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